Writing rules you should break
Business writing can feel like a balancing act. On the one hand you want to get your point over in an engaging way, on the […]
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Writing for websites
A funny thing comes over some businesses when they start putting together their web copy. Rather like having a posh ‘telephone voice’, they write about […]
Start here: 12 questions to plan your book with clarity
Congratulations on your decision to write a business book. Once you have made the momentous decision to get on and write your book, the temptation is to […]
What publishers want – invaluable advice from an industry insider
If you want your book to be published by a commercial publisher, the critical thing you need to do is make it easy for them […]
How to get a publishing deal for your business book – 10 lessons learned
Heather Townsend is going to be a published author. She has recently been signed by FT Prentice Hall to write ‘The FT Guide to Business […]
Business writing: 6 ways to get your business voice right
Here are some tips to improve the quality, clarity and accuracy of your business writing for better business results. The case for promoting your business […]