by Sonja Sharon | Jan 14, 2021 | Writing & creativity
Tags: Andrea P. Howe, benefits of blogging, blogging and wellbeing, Henneke Duistermaat, joy of writing, wellbeing
Journaling is a well documented practice for boosting personal wellbeing, but how about business writing – blogging and other forms of valuable content? Can the simple act of writing for your business make you happier, and keep you sane too?
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by Sonja Sharon | Jan 19, 2018 | Marketing & business development
Tags: Andrea P. Howe, Bryony Thomas, Charles H. Green, Chris Marr, Christopher Butler, Doug Kessler, Henneke Duistermaat, Ian Sanders, Marketing trends 2018, Ogilvy Copy, Simon Swan
What lies in store for marketing in 2018? Business owners and marketing thinkers explain how they’ll market their OWN businesses this year. Fascinating insight to help you shape your strategy.
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by Sharon Tanton | Dec 5, 2017 | Content creation, Websites
Tags: B2B copywriting, B2B websites, Henneke Duistermaat, service page copy, web content, web writing, Website content
Your services pages should make you look both indispensable and buyable. Here are some valuable tips on how to write yours right and persuade ideal customers to take action.
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by Sonja Sharon | Jan 23, 2017 | Marketing & business development
Tags: Ann Handley, Bernadette Jiwa, Charles H. Green, Chris Brogan, Chris Butler Newfangled, Fiona Campbell-Hayes, Henneke Duistermaat, Ian Sanders, Marketing predictions for 2017, Terri Lucas, Tim LeRoy, Tristan Lavender
12 of our favourite thinkers share their biggest marketing idea for 2017. Valuable insights from Chris Brogan, Charles H. Green, Ann Handley, Henneke Duistermaat and others to help you get your marketing right in 2017.
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by VC | Jan 20, 2016 | Content marketing, Marketing & business development
Tags: Ann Handley, Chris Brogan, Chris Thurling, Doug Kessler, Ernie Capbert, Fiona Campbell-Hayes, Henneke Duistermaat, Ian Sanders, James Ray, Joe Pulizzi, John Beckley, Marketing trends 2015, Tim LeRoy
Crystal balls and magic wands – our expert friends give their hopes and predictions for marketing in 2016.
So what’s on the cards for this year? Chris Brogan, Ann Handley, Doug Kessler and co give their views.
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