Learn from our Valuable Content Award Winners
Great content deserves prizes. We reward companies who consistently produce outstanding content with a Valuable Content Award. Winners get a coveted VC Award badge to display on their site (plus a real badge to wear). You get the lowdown on their approach and tips to help you get your content and marketing right. Here are their stories. Enjoy!
A very human Valuable Content Award for UiPath – leaders in the world of software robots
UiPath is the fastest growing enterprise software company in history. Their content has helped to propel them to worldwide success. A well earned Valuable Content Award with huge lessons here.
9 relentlessly helpful content marketing tips from copywriter John Espirian
How do you stand out in our crowded digital world? Copywriter John Espirian is winning through his ‘relentlessly helpful’ content marketing approach. Here’s his story, with valuable tips to take away.
Using content marketing to attract (and keep) the best talent
For growing companies, attracting and retaining the right talent is a real pain point. Here’s how to use content marketing to attract, excite and retain the best candidates, with examples and tips to show you how it’s done.
The case for valuable content – results from 7 years of blogging for Ascentor
Does blogging work for lead generation? A content marketing success story from 12 person information risk management firm Ascentor, a seemingly ordinary business using its blog to drive sales.
Digital transformation done right – lessons from the Met Office’s change journey
The Met Office has made huge strides digitally. Simon Swan shares 5 lessons for your digital transformation journey, including how to inspire others inside the organisation to create content.
Enthusiasm wins on the web and in the waves – Valuable Content Award for Smart Surf School
Enthusiasm is infectious and Smart Surf School are as enthusiastic on the web as they are in the waves. A well-deserved Valuable Content Award with big lessons for your own website and marketing.
What does it take to be a great Head of Content? Interview with James Ainsworth
With the rise of content marketing a new role has emerged – Head of Content. So what does it involve? Valuable Content Award winner James Ainsworth of The Real Adventure Unlimited explains.
Lessons in community engagement – Valuable Content Award for Scilly Sergeant Colin Taylor
In an age when many organisations are still confused by social media Sgt Colin Taylor and the Isles of Scilly police force get it right. Big lessons from our latest Award winner.
Enthuse your people to go the extra mile and write blogs – like ecosurety’s team
How do you motivate experts to write blogs on top of their busy day jobs? Here’s how Valuable Content Award winner ecosurety has inspired the wider team to write and share.
100 weeks, 100 actionable tips – Valuable Content Award for Andrea Howe
Andrea Howe of the Get Real Project has shared one email tip every week for 100 weeks. Definitely worthy of our latest Valuable Content Award. Here’s how she finds the time and commitment to keep it going.
From knowledge to content – Valuable Content Award for change experts Project One
UK change specialists Project One have embedded content marketing as a growth strategy and it’s driving fantastic results. A very hard-won Valuable Content Award for Geoff Mason and the team.
Is your content award-worthy?
To win a Valuable Content Award you need to continuously create and share helpful, authentic content, written with passion, presented with the user in mind. We only verify content that’s genuinely useful to its intended audience and valuable to the business too.