Learn from our Valuable Content Award Winners
Great content deserves prizes. We reward companies who consistently produce outstanding content with a Valuable Content Award. Winners get a coveted VC Award badge to display on their site (plus a real badge to wear). You get the lowdown on their approach and tips to help you get your content and marketing right. Here are their stories. Enjoy!
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Valuable Content Award for Finisterre: the cold water surfing people
The last Valuable Content award of 2013 goes to disruptive surf brand Finisterre, for a beautiful website and a beautiful story. Finisterre are not competing in a crowded marketplace. Instead they’ve forged ahead of the pack and invented a whole new category.
Valuable Content Award for Hymans Robertson – bringing the ‘feel good factor’ to professional marketing
Workplace pensions advisers Hymans Robertson throw out the old professional services marketing rulebook once and for all. Their bold, imaginative and totally integrated content campaign has brought in unprecedented amounts of new business.
Valuable Content Award for Toby Duckett – website developer on a mission
Meet Toby Duckett: a man on a mission Websites age — sometimes at an alarming rate. Content gets stale and layouts lose their appeal. As a dedicated small business website doctor, this month’s Valuable Content Award winner — Toby Duckett of Human Measures — knows all...
Learning from Hiut Denim – Valuable Content Award for a story with a heart
We are massive fans of the Hiut Denim company and strongly suspect we’re not alone in this – what a story they tell! There is much we can all learn from their approach to content.
Valuable Content Award for Chris Brogan – master of the digital channel
Valuable Content Award this month goes to Chris Brogan, CEO and President of Human Business Works. Get the inside track on Chris’s award winning approach to content here.
Valuable Content Award for F-works – and their F-words campaign
Our award goes to Bristol-based Finance Directors F-works for their imaginative and collaborative content, pulled together in their redesigned and content rich website. They pump personality into a subject that could be drier than dry, and love the way they use their content a way to build a community first rather than broadcast sales messages.
Valuable Content Award for HSBC Expat – a bank with the human touch
When it comes to marketing with valuable content HSBC Expat gets it absolutely right. As you’ll learn from Digital Marketing and Social Media Manager Richard Fray, they have created a thriving hub of content that reaches out to the expat community and is winning them friends.
From one engineer to another: Valuable Content Award for Indium Corporation
Indium Corporation develops and manufactures materials used in the electronics assembly industry. This is business-to-business at its most technical. Indium’s team of engineer bloggers creates immensely valuable content that draws in interest, builds relationships and drives sales results.
Squeezing juicy content from a dry industry – a case study
A valuable content marketing case study Ascentor is a fantastic B2B consultancy firm working for government and commercial clients to help them manage their information security and reduce business risk. With a growing number of cyber attacks against UK...
Sands Beach Resort: social media champions
Lots to learn from this social media and content savvy resort. Valuable Content Award for the Sands Beach Resort in Lanzarote.
Is your content award-worthy?
To win a Valuable Content Award you need to continuously create and share helpful, authentic content, written with passion, presented with the user in mind. We only verify content that’s genuinely useful to its intended audience and valuable to the business too.