Seven steps to content marketing success
Content Marketing: the creation and distribution of valuable content in a mix of formats to attract and engage customers. How do you transform a business […]
The Valuable Content blog
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Five ways to make your marketing more valuable in 2012
December is the perfect month for planning your approach for the following year. Chris Brogan calls it ‘the power month‘ – and I like that. […]
Build relationships before you sell – with valuable content
The advert above first appeared in Business Week in 1958 – yes that’s right over 50 years ago! The moral of the ad’s story was […]