The Valuable Content blog

90% answers to content and marketing questions, 10% guest posts and rants, our blog is more jam packed with fruity goodness than a WI jam stall.

Help yourself. Tuck in. And if you'd like to get your hands on even fresher updates, sign up to the Valuable Content Club and enjoy them hot out of the oven.

 
Marketing trends 2018: how will experts market their businesses this year?

Marketing trends 2018: how will experts market their businesses this year?

What lies in store for marketing in 2018? Business owners and marketing thinkers explain how they’ll market their OWN businesses this year. Fascinating insight to help you shape your strategy.

Read more...

12 meaningful marketing ideas for you (and the world) in 2017

12 meaningful marketing ideas for you (and the world) in 2017

12 of our favourite thinkers share their biggest marketing idea for 2017. Valuable insights from Chris Brogan, Charles H. Green, Ann Handley, Henneke Duistermaat and others to help you get your marketing right in 2017.

Read more...

Content marketing and the forgotten principles of trust

Content marketing and the forgotten principles of trust

The point of content marketing is to build trust. Here’s how to apply four fundamental trust-building principles to your content so you rise above the online noise and help people to believe in your business.

Read more...