Help don’t sell. Talk don’t yell. Show don’t tell.
‘Help, don’t sell. Talk, don’t yell. Show, don’t tell.’ This is our mantra at Valuable Content, and it can help your business too.
The Valuable Content blog
90% answers to content and marketing questions, 10% guest posts and rants, our blog is more jam packed with fruity goodness than a WI jam stall.
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Paddle boarding: lessons in life – and content marketing – from SUP Lanzarote
Sharon and I were lucky enough to be asked to talk at Sands Beach, a very clued-up resort in Lanzarote this week. Our job was […]
Yin & yang, inbound & outbound – a case study in business development harmony
Pull vs. push, inbound vs. outbound, marketing vs. sales, new vs. old – business development is fraught with tension these days isn’t it. Does it […]
Gathering client feedback is a very valuable process
We believe that understanding your clients is the foundation of all good business strategy. Many of our valued clients use a regular feedback process to […]
From one engineer to another: Valuable Content Award for Indium Corporation
Indium Corporation develops and manufactures materials used in the electronics assembly industry. This is business-to-business at its most technical. Indium’s team of engineer bloggers creates immensely valuable content that draws in interest, builds relationships and drives sales results.
Trust-based marketing: 4 ways to up the ante
We are delighted to present a guest post from our friend and client Andrea P. Howe, co-author of The Trusted Advisor Fieldbook and founder of The […]