90% answers to content and marketing questions, 10% guest posts and rants, our blog is more jam packed with fruity goodness than a WI jam stall.
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A manifesto is shorthand for ‘good business and content marketing practice.’ It says ‘this is a business with meaning; these people get it.’ Here’s how to write a meaningful manifesto that sets your business apart.
With the rise of content marketing a new role has emerged – Head of Content. So what does it involve? Valuable Content Award winner James Ainsworth of The Real Adventure Unlimited explains.
Content marketing is powerful engine that drives inbound leads your way. Like any engine, it has a lot of moving parts. So what are they? What does it take to make content marketing succeed? Here’s a quick illustrated guide.
End of year report for Valuable Content’s Pub School Programme. What does Pub School do for a business? Quite a lot it turns out. Here’s what we’ve witnessed in our first year as content marketing landladies!
What content should you produce now? What comes next? How do you prioritise? If your content pipeline is threatening to overwhelm you, here’s what to do to get back in control.
Does it feel like everyone except you is in on the content publishing act these days? Relax. Here’s our super-simple, pared back guide to making blogging happen.